A new generation is set to emerge in 2025, as Generation Alpha makes way for the arrival of Generation Beta. A blog post by ...

Matt Murray uses Reddit as his primary resource for understanding his teen son, mastering the lingo enough to use it in his ...

According to a new study by the Oxford University Press, one of the most popular words used by Generation Alpha - those born between 2010 and 2024 - is so offbeat that not even their closest ...

And, of course, one thing that brought Generation Alpha some semblance of joy—TikTok—could be banned. This is a generation of ...

Discover how Generation Alpha values and chooses brands committed to ethical practices and social responsibility.

Forget about Gen Z, Generation Alpha is the new demographic on the style rise. Leading the charge at just 11-years-old, Kim Kardashian and Kanye West’s eldest daughter North West is making it overtly ...

While you’re busy optimizing for Instagram ads and debating TikTok strategies, you’re completely neglecting the digital spaces where Gen Alpha is living, playing and engaging. You’re missing ...

It’s been a minute since Lifehacker looked at the slang of Generation Z—long enough that Generation Alpha has had time to develop and spread some of its own special buzzwords and jargon.

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 12 hours 38 min ago By Garett Sloane - 1 day 1 hour ago By Lindsay Rittenhouse - 1 day 2 hours ago 1 day 3 hours ago By ...

As consumers look to cut sugar intake, Zevia PBC aims to ensure its natural sodas are affordable and accessible to all ...

A new generation is set to emerge in 2025, as Generation Alpha makes way for the arrival of Generation Beta. A blog post by social researcher and futurist Mark McCrindle — credited with defining ...