This Stat About Gen Alpha's Side Hustles Might Be Hard to Believe — But It Means Major Purchasing Power. Here's What the Kids Want to Buy.
Americans can't get enough of side hustles — the gigs allowing them to earn extra cash outside of their 9-5 jobs — and young ...
Washburn Review4d
From Gen Z to Gen Alpha—What’s Next for Generation Beta?
The year 2025 marks more than just another turn of the calendar, it signals the arrival of a new generation, Generation Beta, ...
Ad Age22d
Marketing to Gen Beta, Gen Alpha, Gen Z, millennials, Gen X and boomers—what brands need to know in 2025
Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 12 hours 38 min ago By Garett Sloane - 1 day 1 hour ago By Lindsay Rittenhouse - 1 day 2 hours ago 1 day 3 hours ago By ...
Forbes27d
Gen Alpha Never Left The Metaverse, Marketers Did
For Gen Alpha, the metaverse isn’t a “future thing.” It’s their daily reality. They’re clocking an average of 3-4 hours per day on platforms like Roblox and Fortnite — 43% more time ...
Education Week5d
Generation Alpha Is Defined by Tragedy
And, of course, one thing that brought Generation Alpha some semblance of joy—TikTok—could be banned. This is a generation of ...
Voice of America23d
What does the future hold for Africa's Generation Beta?
Demographers say the first members of Generation Beta are being born this month, following on the heels of Millennials, Gen Z and Gen Alpha ... lead to a brighter future for children born in ...
Morningstar26d
20% of Gen Z and Alpha Open to Crypto-Based Pensions, Bitget Research Finds
According to the study, 20% of Generation Z and Alpha are open to receiving pensions ... seeing it as a modern approach to securing their financial future. “This is a wake-up call for the ...