Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

This article explores why Gen Z and Gen Alpha are struggling to afford life in the USA, touching on key areas such as housing ...

Use of AI like Chat GPT among Gen Alpha for schoolwork is on the rise. Some students say it's not worth the risk.

HOUSTON, March 03, 2025 (GLOBE NEWSWIRE) -- Gen Unison published its Gen Alpha Screen Time Guide for parents and educators after a new study reveals that 40% of US 2-Year-Olds have tablets.

In 2023, Acorns launched its Acorns Early money app and debit card for children and teens. On Feb. 4, the app celebrated 1 million kid users in the U.S., which speaks to just how much of a financially ...

its largest brand partners, use of discounts to clear out old inventory. This has caused Gen Z and Gen Alpha to flock to Nike’s low prices that Foot Locker cannot match. This year, Gen Alpha and ...

The 2025 Common Sense Census report surveyed the media consumption habits of Gen Alpha children aged zero to eight years. This is the first post-pandemic examination of changes in children's screen ...