Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

This article explores why Gen Z and Gen Alpha are struggling to afford life in the USA, touching on key areas such as housing ...

Use of AI like Chat GPT among Gen Alpha for schoolwork is on the rise. Some students say it's not worth the risk.

Generation Beta officially arrived on Jan. 1, successors to Gen Alpha. While the name follows the conventions of the Greek alphabet, its connotation is less scholarly and more sus for some young ...

HOUSTON, March 03, 2025 (GLOBE NEWSWIRE) -- Gen Unison published its Gen Alpha Screen Time Guide for parents and educators after a new study reveals that 40% of US 2-Year-Olds have tablets.

Ageism in the workplace isn’t just outdated—it’s a competitive risk. This is the year to harness diverse perspectives, ...

Foot Locker’s quarterly results missed Wall Street’s expectations as total sales decreased due to Gen Alpha and Gen Z’s “cautious” spending habits.

The report also highlights shifting player engagement trends, with Gen Z and Gen Alpha leading ... technological shift isn’t just shaping the future - it’s defining it.” ...

Most generations get a reputation once they can talk and walk about in the world. The newest cohort already has a bad rap, and they haven’t even started eating solids. Generation Beta officially ...