"Demure" is officially Dictionary.com's word of the year for 2024. TikTok star Jools Lebron is responsible for its virality this year.

Dictionary.com has announced its 2024 Word of the Year as "demure," a term that was popularized by TikToker Jools Lebron.

Dictionary.com was very mindful and very cutesy when choosing its 2024 Word of the Year. This year’s title went to viral ...

Demure,” a word that went viral over the summer, has been named Dictionary.com’s 2024 word of the year –– beating out other ...

The New York Times has plenty of word games on its roster today — with Wordle, Connections, Strands, and the Mini Crossword, there’s something for everyone — but the newspaper’s standard ...