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From digital natives to digital immersion: The changing landscape of generational behaviour
As we navigate the 2020s, understanding the distinctions between Gen Z and Gen Alpha has never been more crucial for parents, ...
More than 50 companies exposed to the ‘Gen Alpha kid and the Millennial parent’ theme
Gamification – Almost 60% of Gen Alpha have (as kids or teenagers) already discovered new brands, and are more likely to buy ...
Washburn Review7d
From Gen Z to Gen Alpha—What’s Next for Generation Beta?
The year 2025 marks more than just another turn of the calendar, it signals the arrival of a new generation, Generation Beta, ...
Education Week8d
Generation Alpha Is Defined by Tragedy
And, of course, one thing that brought Generation Alpha some semblance of joy—TikTok—could be banned. This is a generation of ...
Soap Central Lifestyle on MSN9d
Gen Alpha is speaking in encrypted memes, and “Gigachad” is just the beginning
Millennials and Gen Z are under siege over the reign of internet lingo by Gen Alpha, the digital natives who have been ...
The Daily Telegraph14d
Brain rot: An ultimate guide to Gen Alpha’s favourite slang
Comedian Kalah Lovegrove with her kids RJ, 13, Jona, 7, and Ava, 9. Picture: Brett Hartwig Born between 2010-2024, Gen Alpha are the first generation to grow up in a world completely intertwined ...