Use of AI like Chat GPT among Gen Alpha for schoolwork is on the rise. Some students say it's not worth the risk.

A look at the world’s next generation, Generation Beta, which will be made up of babies being born this year.

Foot Locker’s quarterly results missed Wall Street’s expectations as total sales decreased due to Gen Alpha and Gen Z’s “cautious” spending habits. The sneaker retailing giant’s total ...

Most generations get a reputation once they can talk and walk about in the world. The newest cohort already has a bad rap, and they haven’t even started eating solids. Generation Beta officially ...

The maker of Buldak has quickly ramped up an agile marketing team in the U.S. to capitalize on the brand’s retail growth and consumer love.

HOUSTON, March 03, 2025 (GLOBE NEWSWIRE) -- Gen Unison published its Gen Alpha Screen Time Guide for parents and educators after a new study reveals that 40% of US 2-Year-Olds have tablets.

Here’s your guide to who’s who. The arrival of Generation Beta marks the end of Generation Alpha, which includes those born between 2010 and 2024. Social researcher and futurist Mark McCrindle ...