Are ‘iPad kids’ a crisis or evolution? Explore screen time effects, Gen Z concerns, and parenting shifts in the digital age.

In marketing, like in fashion, anything old can be new again. “Newstalgia,” or putting a modern spin on classic products ...

Generation Z is entering the workforce unprepared, lacking essential skills and work ethic, and both parents and educators ...

Elon Musk has expressed concern about the declining U.S. birth rate. It's true, millennials and Gen Z are having fewer kids: ...

Peter Bayer is drawing on his youth-focused sports experience to connect with F1’s fastest-growing audience through music, fashion and social media ...

This article explores why Gen Z and Gen Alpha are struggling to afford life in the USA, touching on key areas such as housing ...

Gen-Z is roasting overpriced burger joints, specifically those owned by and marketed to millennials, with exposed brick, ...

A HUGE 4,600 sq ft beauty store is set to open in Topshop’s former flagship branch on London’s Oxford Street. The beauty giant will occupy the entire ground floor of the space, which ...

Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

Gen-Z values experience over product, demands more transparency and expects an ethical approach to different aspects of life.

It’s not that deep,” says my elder daughter as I foolishly ask her to explain why she is upset. Her innocent-sounding verbal ...

In Bangladesh, we are no longer doing that. There was a time when education focused on standards, on teaching morality and ...