Apple Explores Push Into Smart Glasses

Apple finally realizes that cheaper smart glasses may sell better than $3,499 headsets
Apple is reportedly gathering feedback from its employees on existing third-party smart glasses to potentially release its own version.
Apple weighs push into smart glasses with internal user study, Bloomberg says
Apple (AAPL) is weighing a push into smart glasses with an internal study of products currently available, in a move that follows Meta (META)
Apple Explores Push Into Smart Glasses With ‘Atlas’ User Study
Apple Inc. is exploring a push into smart glasses with an internal study of products currently on the market, setting the stage for the company to follow Meta Platforms Inc. into an increasingly popular category.
Apple is surveying its own employees about smart glasses idea
In another report suggesting that Apple may build its own smart glasses, the company is now apparently asking employees what they think of the idea.
After Vision Pro, Apple is now rumoured to enter Smart Glasses market to take on Meta
Apple is developing smart glasses to compete with Ray-Ban Meta. An internal survey gathers employee feedback on features and design.
Apple explores smart glasses, following Meta’s lead
The initiative, code-named Atlas, got under way last week and involves gathering feedback from Apple employees on smart glasses, according to people with knowledge of the matter. Additional focus groups are planned for the near future,
Apple is researching smart glasses with an internal study, report claims
Apple is reportedly using an internal study to gauge interest in smart glasses as the company continues to develop its own Apple Glass, an eventual successor to Apple Vision Pro.
Apple launches new internal study focused on building smart glasses
After announcing Vision Pro last year, Apple has reportedly been exploring more ways to provide AR and VR content

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