Meta faces new limits on ad-targeting in Europe as nemesis Max Schrems wins again at EU’s highest court
Meta faces yet more restrictions on its core ad business in Europe, following a ruling by the EU’s top court. In its Friday ruling, the Court of Justice of the EU confirmed that the principle of “data minimization"—one of the many rules in the EU’s General Data Protection Regulation—means a social network like Facebook can’t simply use all of a user’s data,