Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...
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Emily Standley Allard on MSNWhy Gen Z and Gen Alpha Are Struggling to Afford the American DreamThis article explores why Gen Z and Gen Alpha are struggling to afford life in the USA, touching on key areas such as housing ...
A recent study looks at how the youngest generation is saving up for the future and the top 10 companies they’re spending on.
Use of AI like Chat GPT among Gen Alpha for schoolwork is on the rise. Some students say it's not worth the risk.
Despite being part of the most tech-savvy generations, Gen Z and Alpha are surprisingly more susceptible to online scams than ...
From suicide to burnout, young generations are facing significant mental health struggles, and this church is looking to ...
We’ve heard so much about the mental health struggles of American teenagers. But Generation Alpha is more self-confident than Gen X ever was -- and that's a benefit.
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