On March 13, Gucci announced that Demna will be the brand's newest creative director. The 43-year-old designer was formerly ...

Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

In today's fast-paced and consumer-driven society, the accumulation of clothing has become a significant issue, leading to what is commonly referred to as cloth clutter. The ease of online shopping, ...

Every generation has chased trends. But were there ever this many? And did it ever feel this bad, or this hard, to just want to fit in? To some members of Gen Z, the objects of teenage yearning feel ...

As tariff confusion grows, some brands are trying to get ahead of potential price increases by promoting offers and discounts ...

With a growing presence on virtual platforms and a secret software weapon, Walmart is paving the way for marketers in virtual ...

After the LG G5 ’s reveal at CES 2025, one of the headline announcements – and what I described as its most anticipated ...

19.“Gen Z dating culture is heavily influenced by dating apps and social media, which has created a very low-commitment, ...

Lookin' for a masterpiece? You'll find several at KÍLÈNTÁR, a brand that has conquered infusing the timelessness of Africa into modern clothing. Size-inclusive footwear? We love to see it ...

The survey polled 2,000 U.S. consumers from the ages of 6 to 14 and 2,000 parents of Gen Alpha aged 24 to 72, and found that financial independence is a major driving factor in the lives of U.S. Gen ...

Ditch written text altogether, which is exactly what Gen Z and Gen Alpha are doing, says Dorsey. “One of the biggest shifts we’re seeing is the move to voice memos and short videos (like ...

Set your Gen Beta child up for financial success with 529 plans, wills, life insurance, early financial education, and investing in their future.