Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

The Australian dream of buying a home is only getting tougher, which means financial literacy and good savings skills need to ...

Gen Alpha, children born from 2010 onwards, are often described as "digital natives" due to growing up surrounded by Internet ...

Headlines about Gen Z and Gen Alpha often describe these groups as incapable, indolent iPad kids, linking young people with ...

Overgeneralizing workers based on birth year creates artificial divides that overlook more pressing issues affecting people ...

With a growing presence on virtual platforms and a secret software weapon, Walmart is paving the way for marketers in virtual ...

Gen Zers were born between 1997, when Tony Blair came to power in the UK, and 2012, when London hosted the Olympics. Many ...

The 2025 Common Sense Census report surveyed the media consumption habits of Gen Alpha children aged zero to eight years. This is the first post-pandemic examination of changes in children's screen ...

While there are certainly things Gen Z thinks are status symbols that mean nothing to older generations and vice versa, they ...

36,494 people played the daily Crossword recently. Can you solve it faster than others?36,494 people played the daily Crossword recently. Can you solve it faster than others?

A recently published report by Acorns, a fintech investment and wellness app, titled “Acorns Money Matters Report for Kids,” looks at how the current stress of finances by Generation Alpha’s parents ...

U.S. health officials have expanded the recommended age range for people receiving the HPV vaccine to protect against several types of cancer to people in their mid-40s. MSK physicians offers advice ...