Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

Natasha Rego interviews the British anthropologist who first proposed the idea that humans can maintain no more than 150 ...

A growing generation of young designers is making an imprint on Miami’s fashion scene, by making less of an imprint on the ...

The tennis legend, entrepreneur and mom has teamed up with beloved kids' brand Janie and Jack to launch her first-ever children's clothing line. The spring 2025 limited-edition collection, inspired by ...

Headlines about Gen Z and Gen Alpha often describe these groups as incapable, indolent iPad kids, linking young people with ...

Young people, particularly Gen Z, are feeling the fatigue from the relentless cycle of fashion and internet trends driven by ...

Victoria's Secret rebounds with revenue growth, global expansion, and cost synergies. Discover why it's a 'strong buy' with 7 ...

In today’s fast-paced and consumer-driven society, the accumulation of clothing has become a significant issue, leading to what is commonly referred to as cloth clutter. The ease of online shopping, ...

As Gen Alpha beg their parents for £50 retinol creams and host parties at popular beauty retailers, Charlotte Cripps, a mum ...

Every generation has chased trends. But were there ever this many? And did it ever feel this bad, or this hard, to just want to fit in? To some members of Gen Z, the objects of teenage yearning feel ...

PEOPLE usually hate show-offs—unless they’re flexing the future of tech, and that’s exactly what the Mobile World Congress (MWC) 2025 was all about. Held in the heart of Barcelona, the world’s biggest ...

The appetite for beauty among younger consumers is only predicted to increase in the coming years. But should brands be ...