In a digital world, Gen Z and Alpha go analogue, taking to slow communication with inland letters, postcards and other creative missives ...

"What it ultimately boils down to is making music interactive... The format of music hasn't changed for centuries..." ...

As we navigate the 2020s, understanding the distinctions between Gen Z and Gen Alpha has never been more crucial for parents, ...

Ohio State Extension educator Bonnie Ayars reminds Farm and Dairy readers that every generation has wisdom to offer.

If you're chronically online on TikTok, chances are you have been seeing the "Brain Rot Words List" on your FYP.

Gamification – Almost 60% of Gen Alpha have (as kids or teenagers) already discovered new brands, and are more likely to buy ...

How the food retailer achieved a 200 per cent growth on TikTok courtesy of going private and being influenced by a celebrity.

Alberton School clinched a $12,000 Samsung technology prize package as the state winner in the annual Solve For Tomorrow ...

Is Gen Z the most financially confident generation yet? Recent insights from Sanlam’s Financial Confidence Index (FCI) reveal ...

The NFL is partnering with influencers, part of the league's evolving marketing strategy to reach younger viewers.

Generational disillusionment is a complex issue that has impacted every cohort, from Baby Boomers to Generation Alpha ...