In this article, we explore how Slurrp Farm taps into everyday parenting moments and community-building to stand out in the ...

According to the report, over 75% of performance marketers face diminishing returns, impacting more than 30% of their spend, ...

A key highlight was the introduction of the 'Spotify Ad Exchange (SAX),' a programmatic offering that enables advertisers to ...

The action stems from an investigation launched in 2023 into X’s content moderation practices, particularly in relation to ...

Sunder Balasubramanian breaks down how Myntra Fwd is capturing Gen Z’s attention through trend-first marketing, ...

Events: Social Samosa returns with the tenth edition of Superwomen, celebrating women shaping the Media ecosystem. Refer to the attached guidebook for answers to all your FAQs.

As part of this campaign, Lufthansa and Falguni Shane Peacock explore how travel and fashion intersect, using the runway to capture this movement.

The platform has launched AI-driven ad tools to enhance e-commerce advertising, optimising performance through omnichannel ...

Industry leaders discuss the prevalence of surrogate advertising in IPL 2025, the regulatory challenges in banning tobacco, ...

The programme, now live in the United States and the United Kingdom, will soon be rolled out in Saudi Arabia and the United ...

The new format, known as rewarded video ads, allows players to watch advertisements of up to 30 seconds in exchange for ...

The partnership will integrate Meta’s technology across UFC’s operations, including Meta AI, Meta Glasses, Meta Quest, ...